I am not a big fan of the modern hip hop and rap scenes. I tend to be pretty old school when it comes to that kind of music, but one artist I’ve really been getting into lately is Kid Cudi.
Kid Cudi is from Brooklyn (originally Cleveland), and almost half the tracks on his album feature cameos by his indie counterparts, like Ratatat. Most importantly, his music sounds fresh amidst a ton of mundane rappers.
He has a very unique sound, which combines sensually deep vocal delivery and psychedelic electronica music. This creates a thrilling effect, because it makes Cudi sound like a smooth talking alien. He's like a modern, rapping Ziggy Stardust. His songs are never vulgar, they don't have to be. Cudi is a master craftsman. His lyrics reflect a vigilance to the dog-eat-dog world we live in, and his songs assure you that “this will be my world”.
Pick up his excellent 2009 album Man on the Moon: The End of Day and beat box against the machine.
Kid Cudi - Alive (ft Ratatat) [mp3]